I'm SHERLENE LIAN. CHILD OF GOD. WIFE. MAMA. A DIGITAL MARKETER.
BEAUTY | MOTHERHOOD | LIFESTYLE
My story really began the moment I finally said ENOUGH IS ENOUGH.
It all started because of God’s affirmation of HONOUR in Dec’17.
When I first started Honour Makeup in 2018, it was a tough battle and a struggle being a freelancer especially when I’ve got zero networks or connections in the industry. There were so so so many times where I questioned & doubted myself if I’m really walking in God’s calling... Regardless of my doubts and insecurities, God remains faithful. He has brought me to places, giving me the opportunity to work on many diverse engagements and doll up personalities which many could only dream of.
However, behind all the influx of social media job postings and shoutouts, I was struggling to strike a balance between work and my health, working irregular hours (up to 17 hours in a day), and finally told God that enough is enough... And then in December 2019, my body collapsed. I prayed to God for a second chance, this time round to pivot me to working in the online space. Shortly after in early 2020, global pandemic kicked in…
THEN I FELL INTO DEPRESSION. AND SPIRALLED DOWN THE DARK HOLE FOR ALMOST A GOOD 1 MONTH+... I WANTED TO GIVE UP SO MANY TIMES, BUT I DIDN'T. GOD FUELED MY SPIRIT TO KEEP GOING.
2020 has been a super rough ride, throwing away what I have known to be good for into the wind - literally making zero dollar for months, thus making me redundant in the industry.
I wanted to scale, stop trading time for money, get out of the box and build a sustainable and scalable business online. 📈 2020 was a year of me practicing the art of the pivot, translating my experience into the online space.
There may have been bumps along the way, but I was able to achieve the initial pivot of producing 2 all-inclusive International Virtual Summits that drew in over 48 speakers, and one of them even happened during the Black Lives Matter period ✊🏿 and that was an eye-opener. Honour Summit was birthed forth from my season of depression where I’ve entirely lost all in-person service engagement and income during COVID-19. It caused me so much misery and pain that I never wished for anyone to go through the same thing as I did. Honour Summit was my pilot online massive project that diverted my source of negativity into a focus of energy and attention, helping me to realize I was meant for so much more - well beyond the label of just being another HMUA.
Doors opened up when I decided to put myself out there - realizing I have pretty decent and savvy tech and digital skills. I grasped concepts and acquired skillsets easily and can leverage them in different settings. I have thus worked on several digital engagements since the pivot - both on social media and coaching engagements. 🙏🏻
Current season: SAHM of 2 beautiful boys #2under2
Once an ambitious entrepreneur as a professional hair & makeup artist (Honour Makeup), I pivoted to becoming an online entrepreneur when the global pandemic hit in 2020. By God’s grace and miracle, I stepped into the gratifying journey of motherhood and became a mom of 2 beautiful boys since 2o22. I decided to step away from my businesses to focus on raising my boys and witnessing their milestones. After all, they are only little for such a short time.
And now, I’m living my most purposeful calling - as a full-time SAHM to 2 beautiful boys. My greatest wish is for them to be healthy and happy. And no, SAHMs is a 24/7 full-time role and we do not take PM naps daily. 🧡
All my best,
Sherlene
THIS IS ME IN A NUTSHELL…
My Values
FAITH - My business and content will have God-factor, so that all glory points to Him in both the small and big wins. I will share and live out my faith confidently, and not hide behind my beliefs.
HONOUR - I honour both my clients and myself - time, trust, energy, and resources prior to making every decision.
AUTHENTICITY - I show up real and authentic for myself, my family and my clients. What you see online is what you get in-person. I choose to open up and provide value to my audience on social media, sharing my journey, struggles, challenges and milestones so that they can be a part and be inspired to take action.
GROWTH - I am a lifelong learner, committing to progression and growing my skills, knowledge, and experience in all aspects.
EXCELLENCE - Everything that flows from me will possess a spirit of excellence.
HIGH-ENERGY - I choose to show up strong, with optimism and dynamism through my content on social media.